A long-time favourite of the movie world, L.RAPHAEL is on the French Riviera on the occasion of the Cannes Film Festival. The red carpet is the iconic place to shine, reveal beauty, and express personality for memorable appearances. Behind the scene, celebrities entrust themselves to the iconic Swiss luxury beauty brand for a stunning glow in front of the cameras.
L.RAPHAEL helps its guests look their best at the festival premieres and parties by offering the most efficient treatments and exclusive innovations that have propelled the brand to the forefront of anti-aging skincare.
At the 2022 festival edition, L.RAPHAEL founders will announce the brand’s forthcoming launch into retail and disclose their concept for corners, shop-in-shops and stand-alone stores. They will also welcome the celebrities, fans and the press at the brand’s invitation-only events at the private beauty suite in Villa Forbes Cannes and at films’ premiere celebrations. Moreover, L.RAPHAEL unveils the PowerCure Skin Set, for a stunning look at the most glamorous event of the year – and long after.
A new step forward: L.RAPHAEL enters retail and extends to prime locations worldwide
L.RAPHAEL is thrilled to announce entering retail in prime locations worldwide, getting closer to its international clientele. At Cannes Festival, the brand will disclose its first store and shop-in-shop concept and unveil its expansion plan into Sport and Nutrition, strengthening the brand’s holistic philosophy of the Seven Foundations of Beauty.
The ground floor of the L.RAPHAEL’s flagship in Geneva will feature the new retail format in Fall 2022 and 10 shop-in-shops will have opened in Israel by end of the year. There is also a plan for new locations in Paris, London and Zurich, the second city to host a Temple of Beauty in the brand’s home country. More openings are being discussed, in particular in Asia.
At its new retail residences, L.RAPHAEL will showcase the brand’s comprehensive facial and body skincare collection with the signature orange round boxes and, depending on locations, offer its iconic Oxy-Peel technology treatments.
“By developing retail, we are further helping women, men, teenagers and whoever looking to improve their appearance and believing that beauty comes from inside and out, take care of themselves and feel more confident by looking their best, providing access and personalized advice to our scientifically developed skincare products.”, says Ms Ronit Raphael.
Meet L.RAPHAEL’s Next Revolution: PowerCure® Skin Set – High-end at-home facial treatments for maximised and long-lasting results.
As a company leading advanced technologies, Ms Ronit Raphael believes that convenience of use is no less important than quality of treatment. Today, L.RAPHAEL introduces the PowerCure® Skin Set, composed of the new PowerCure® Skin device combined with a series of L.RAPHAEL skincare products, depending on skin condition and desired result.
The revolutionary device integrates three technologies – the LED (Light Emitting Diode), the RF (Radio Frequency) and the EMS (Electrical Muscle Stimulation) technologies, that, combined, help firm up the skin and improve its appearance drastically within a very short time, with both immediately visible and long-term results, thanks to the use of brand’s skincare products and the ability to have the products penetrate deep into the skin, reenforcing and intensifying the effectiveness of the treatment.
The PowerCure® technology boosts efficient penetration of skin care products and dramatically increases their effectiveness. Treatments using the innovative device significantly decrease wrinkles and fine lines, tightening the skin and blurring spots, acne scars and other flaws.
The device was developed for all kinds of skin, is light weight, and can be carried everywhere, so you’ll never have to skip your daily care routine – not even once.
“With the PowerCure® Skin Sets, L.RAPHAEL brings the Science of Beauty to your home and empowers women, men and teenagers to take an active role in enhancing and preserving their appearance. A true technological innovation that, combined with our formulations, revolutionizes the skincare routine and maximizes its results from the very first application, particularly due to deeper penetration,” – comments Prof. Paolo Giacomoni, Chief Science and R&D Officer.